Article · 2010
"Does Anyone Really Know if Online Ad Campaigns are Working?"
Publication
- Title
- "Does Anyone Really Know if Online Ad Campaigns are Working?"
- Author
- Joseph Laszlo (Columbia College, Class of 1993)
- Form
- Article
- First published
- 2010
- Publisher
- Journal of Advertising Research
Complete works of Joseph Laszlo (4)
- 2009 The New Unwired World: An IAB Status Report on Mobile Advertising · Journal of Advertising Research
- 2010 "Does Anyone Really Know if Online Ad Campaigns are Working?" · Journal of Advertising Research this record
- 2015 “Our Smartphones, Ourselves” · ClickZ column
- 2016 “IAB: Preparing for the Year of the Mobile-Video Boom” · ClickZ column
Cite this record
Laszlo, Joseph. "Does Anyone Really Know if Online Ad Campaigns are Working?". Journal of Advertising Research, 2010.
Foundation record: https://philolexianfoundation.org/members/laszlo-joseph-cc-1993/does-anyone-really-know-if-online-ad-campaigns-are-working-2010.html